UST Global Unveils Television Commercial with Chennai Super Kings

TechnoparkToday.com>> May 26, 2014:  UST Global has announced the launch of its television commercial featuring players from Chennai Super Kings (CSK). UST Global is the primary sponsor of the IPL (Indian Premiere League) franchisee for the next three years.  

The ad was unveiled in Bangalore yesterday during a ‘Meet and Greet’ event with the team and key members of CSK including Mahendra Singh Dhoni, Ravichandran Ashwin, Ravindra Jadeja, Dwayne Smith, Mohit Sharma, John Hastings, and Ishwar Pandey. Mr. KJ George, Home Minister of Karnataka, veteran cricketer Syed Kirmani, and Arjun Award winner Malathi Holla were also present during the unveiling.

With the central theme of “Making the Best Better”, the ad demonstrates how UST Global is committed to making the best better through technology and innovation.

Mahendra Singh Dhoni, Suresh Raina, Ravichandran Ashwin, Ravindra Jadeja, Brendon McCullum and Coach Andy Bichel feature in it.

Sajan Pillai, Chief Executive Officer of UST Global, said “Our vision is to become a long-term strategic partner to enable our clients in achieving their business and technology objectives, while CSK’s undivided focus is on innovating and constantly raising the bar despite being one of the best in the game. An innovation mindset and the constant endeavor to outdo ourselves are the values that converges CSK and UST Global.”

On the sidelines of the ‘Meet and Greet’ event, UST Global also announced the launch of its ‘Impact India’ initiative. The program will work toward making meaningful differences in the community by helping provide job opportunities to more than ten thousand physically challenged individuals through skill development and training programs.